Your Outsourced Marketing Department
Founded in 2004, Summit Marketing Group was created based on a need that Chris Burns saw with small businesses in the Western North Carolina; the need for a single company to act as an outsourced marketing department for small to medium sized businesses.
What does that mean?
In short, 这意味着一个公司可以监督你的业务的营销需求, regardless of how simple or diverse those needs are.
Think of it this way...the typical small business starts with the owner handling all of the marketing; whether that be defined as sales, advertising, social media, content marketing, earned media, website updates and reputation mangement...or all of the above. Chris saw a recurring trend with his commercial clients; they would start small and gradually outsource things to specific vendors. For instance, if the client started advertising in print media, 印刷媒体将提供信息,创意和设计广告. 如果把它搬到电视上,电视台就会想出广告的信息和创意. If that moved to digital advertising, 数字广告主会想出信息和创意. 一名员工将被分配社交媒体和网页设计师将处理网站的设计和内容. All of this being done in independent vaccums. 然后,业务通常会有4种不同的外观或设计来支持4种不同的信息, in 4 different tones of voice.
As an outsourced marketing department, Summit采用了所有这些功能,并将它们结合在一起, consistent look, tone and message across all platforms. 加上Chris在商业和营销领域30多年的经验,你有丰富的知识和经验来指导和指导这个过程.